There is no doubt that the world economy currently faces major challenges and upheavals. But however global trade and economic relations develop: sooner or later internationalisation is on the agenda for every company with plans to grow. Opening up new markets is as exciting as it is challenging. An intelligent approach is essential here. We have already accompanied many companies through internationalisation and know the enormous opportunities. And the hurdles too.
Africa, continent of the future
We place a particular focus on the African continent. Anyone who has looked at Africa more closely or explored it themselves knows there is no single Africa. With its 54 states, the continent has many faces and large differences in development. And enormous economic potential.
So that mid sized companies can benefit from it as well, we accompany them in setting up a new site in Africa. And we support African companies that want to gain a foothold in the German speaking region. When we develop and implement concepts, we rely on sustainable strategies.
Going further, thinking ahead, expanding: internationalisation
But how exactly does a company that wants to expand go about it? As a consulting company we have a great deal of experience in developing companies under different cultural, social and political conditions. We know the tremendous growth opportunities, but also the potential risks that come with expanding into unfamiliar markets. We accompany mid sized firms confidently and reliably across the entire process of building new sites, from market analysis through market exploration to market entry. So that the company is equipped for local requirements, we develop individual, flexible growth strategies that make a successful start at the new location easier. Operational implementation involves essential topics such as business development or the development of skilled staff, taking the particular local conditions and regulations into account. That also includes finding local partners or building teams.
From development through to implementation, one thing always matters most to THE MAK'ED TEAM in internationalisation: working out the individual, workable growth strategy so that entry into dynamic markets succeeds. With our many years of international experience and our high level of expertise in business development, we know the important answers to regional requirements and develop a precisely fitting roadmap for companies so that they can reach the growth goals they have set with focus. Step by step.
THE MAK'ED TEAM is a member of the BVMW mid market alliance for Africa, the largest association of its kind in Germany. The aim of the alliance is to strengthen the mid market together and, with an African centre of competence, to accompany and connect companies on their path of growth.
You can find more on internationalisation here.
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