Category: Sustainability

Sustainability – a buzzword that is used inflationarily today and often degenerates into a green fig leaf. And yet the term is more relevant and present than it has ever been before. This is expressed in the concepts of CSR Corporate Social Responsibility as a management approach and ESG Environment – Social – Governance as a management approach from the investor’s point of view.

It is increasingly important for medium-sized companies to meet sustainability criteria and to make this visible. In the overall economic structure, they are always part of a larger supply chain and thus bound by the sustainability requirements of other stakeholders. Demands on SMEs also come from banks and insurance companies. This is because the ESG criteria that a company implements are playing an increasingly important role in the financial sector against the backdrop of sustainable finance and are important when lending to an SME. In addition, the expectations of customers and employees are becoming increasingly concrete. But how specifically does an SME go about thinking, acting, and deciding in terms of sustainability? The topic of sustainability is complex. There are 20 important sustainability criteria, which include, for example, “innovation and product management”, “resource management” or “employee rights”. Therefore, the key question is: Where is the topic of sustainability relevant in the company at all?

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Last Friday, July 29, 2022, our Karlsruhe location once again became a mini-campus for a few hours. We at THE MAK`ED TEAM were all very excited when four students and their course director Prof. Dr. Susanne Steimer from the Mannheim School of Management (HdWM) came to our office. Here they presented their practical project, which was also an examination situation. In the project, the students dedicated themselves entirely to the topic “Creation of a sustainability check for small and medium-sized businesses” according to an assignment by THE MAK`ED TEAM. During the elaboration they were actively supported by THE MAK’ED TEAM and developed our case study with great commitment. In their final presentation, the students showed a clearly structured roadmap of what a sustainability check for medium-sized companies across all industries could look like. In the end, they presented a convincing sustainability check for medium-sized companies, which can be carried out in different variants, from a short check-up to an individual workshop. Using well-chosen questions and a traffic light system in the evaluation, the check clearly shows the respective company how sustainably a company is currently positioned and in which areas.

After the all-around convincing and very clearly structured presentation, open questions were clarified in the round and lively discussions were held. THE MAK`ED TEAM has been cooperating with the HdWM since 2021 and focuses on sustainable corporate management. We were also very impressed by this joint project and are already looking forward to the next one.

More about Sustainability topics.

More about Certifications and Memberships.

ESG is not a trend, but the way to responsibly shape the future. But what about ESG compliance in your own company? ESG stands for Environmental, Social and Governance and medium-sized companies are confronted with this in many areas. A sustainable ESG concept helps a company to define and achieve its sustainability goals, to be attractive to banks and to increase the value of the company. When developing and implementing such an individual concept, many questions arise that need to be clarified. A systematic and structured approach ensures the necessary transparency here.

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What was previously very good for SMEs, but not mandatory, is becoming a “must have”: CSR reporting is moving into the SME sector and will be given a permanent place in the management report as of 1 January 2024. This puts non-financial, i.e. sustainable reporting, on the same pedestal as financial reporting.

The EU Commission’s planned changes to the extended reporting obligation are not surprising; after all, the sustainable contribution of all companies plays an important role in Europe’s sustainability transformation. Here, reporting is the toolbox to ensure the implementation of these sustainable economic measures.

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The topic of sustainability is gaining strength. The background is the EU Green Deal, with which the European states want to gradually make the EU climate-neutral by 2050. The financial markets have a decisive role to play in the implementation of the climate policy goals, as they promote and anchor the issue of sustainability. “Sustainable finance” is the new buzzword. It means that sustainable aspects of a company regarding the environment, social issues or corporate governance are included in the decisions of financial actors. Sustainable finance is synonymous with supervision and regulation of the financial markets towards more sustainability in companies – and that also in small and medium-sized enterprises. In the future, banks will give more weight to sustainable aspects when granting loans, regardless of the size of the company, and make sure that their loan portfolios are in line with the EU taxonomy, which will come into force in 2022 and place greater emphasis on environmental aspects.

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Personnel development – some entrepreneurs don’t like to hear this word. In most cases, it is closely linked to expensive seminars, training courses and further education. And these expensive measures haven’t brought the success that the company expected, often. “No wonder”, the expert thinks, and we show what personnel development means and why personnel development is more important than ever for the success and growth of companies.

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Sustainability is used more and more as an effective advertising slogan in marketing by trainers and coaches. We read more and more often: “I work sustainably”; “We anchor our knowledge in your company sustainably “. But you have to check carefully whether the way it is done can actually be sustainable.

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